Designing Online Courses for Busy Small Business Owners
Chosen theme: Designing Online Courses for Busy Small Business Owners. Build practical, time-smart learning that respects schedules, drives measurable business outcomes, and turns hard-won experience into repeatable, scalable transformation. Subscribe for weekly frameworks and templates.
Know Your Owner-Learner
Interview five owners across industries, document their daily peaks and dips, and capture decision triggers. Share your persona insights in the comments and subscribe for our persona worksheet.
Owners juggle sales, fulfillment, staff, and cash flow. Design assuming ten focused minutes per lesson. Invite readers to comment with their true learning windows and compare notes.
A bakery owner finished micro lessons during supplier pick-ups. Short, standalone videos plus a checklist increased completion by forty percent. Tell us where you squeeze in learning.
Design Backwards From Business Outcomes
Choose a single outcome like increase repeat customers by fifteen percent in four weeks. Every module must ladder to that target. Comment with your top outcome to workshop together.
Design Backwards From Business Outcomes
For each outcome, list skills, constraints, assets, and a micro project. Keep scope razor thin. Subscribe to get our editable module blueprint and share how you customize it.
Microlearning Formats That Travel Well
Use ninety second videos with hook, one concept, one example, one action. Captions first. Ask readers which video length keeps them engaged and subscribe for our scripting template.
One-Action Homework
Replace heavy assignments with single-action tasks like draft a customer follow-up script. Share your completed action in the comments to inspire others and receive feedback.
Live Micro Coaching
Host fifteen minute office hours with two focused questions. Record, timestamp, and clip highlights. Subscribe for our coaching question bank and propose topics you want covered.
Accountability Micro Challenges
Run seven day challenges with daily nudges via SMS or email. Track tiny streaks. Post your streak count below and tag a peer who might join next week.
Keep The Tech Stack Simple
Platform Criteria That Matter
Prioritize fast mobile playback, offline access, and frictionless login. Ignore flashy extras. Comment with your platform short list and we will compare them in a future post.
Automation That Saves Hours
Automate enrollments, progress emails, and certificate delivery using no-code workflows. Start small. Subscribe to receive our automation flowchart and share your favorite time-saver.
Accessibility As A Growth Lever
Add captions, transcripts, alt text, adjustable speeds, and keyboard navigation. Accessibility expands reach and completion. Tell us which accessibility features you value most.
Action-Based Quizzes
Replace multiple choice with scenario prompts that require drafting a response. Provide a model answer. Share a scenario you face and we will co-create sample responses.
Capstone With Revenue Impact
End with a mini project like launch a two email reactivation campaign and report outcomes. Post your capstone results to inspire peers and subscribe for review sessions.
Practical Certificates And Badges
Award certificates tied to demonstrated skills, not seat time. Include specific capabilities. Comment on which badges would best signal value to your customers or partners.
Launch Fast, Learn Faster
Offer a founding cohort at a reduced commitment in exchange for feedback and case studies. Ask readers to join the interest list and share what success would look like.
Launch Fast, Learn Faster
Plan a two week runway with problem posts, behind-the-scenes drafts, and two short webinars. Subscribe for our editable launch calendar and suggest topics for the sessions.
